Notes from building the SEO autopilot
Practical, current guides on automating SEO work, written by the team building Seomake. Everything here is the thinking behind the product.
September 10, 2026 · 8 min read
Semrush Content Toolkit review for 2026: what $60 a month buys, where the 5 boosted articles run out, and who should pay for it
The toolkit that replaced ContentShake AI is built to make new articles, and the five SEO-boosted ones a month are the number to judge it on. Who it suits, where it falls short, and the arithmetic from Semrush's own pricing pages.
Read the guideSeptember 9, 2026 · 8 min read
Why is Semrush so expensive in 2026, what it costs per month, and where the price actually goes
You are renting an index, not a tool, and the index costs the same whether you log in or not. Where each part of a Semrush bill goes, the three costs that are not in the headline number, and how to tell if you are buying the whole platform for one job.
Read the guideSeptember 6, 2026 · 9 min read
Semrush pricing for Marketo teams: what replacing the SEO tile really costs once you count seats
The Marketo SEO tile came with your Marketo login, so nobody ever priced it per person. Every replacement charges by the seat, and Semrush still will not publish how many seats a plan includes. Here is the arithmetic for a team of eight.
Read the guideSeptember 5, 2026 · 7 min read
What happened to SEOprofiler, and what SEO software to buy instead
The domain still returns a healthy page, which is why review sites keep listing SEOprofiler as though you could still sign up. Here is what seoprofiler.com actually serves today, and the priced replacement for each of the six jobs it used to bundle.
Read the guideSeptember 3, 2026 · 8 min read
Semrush alternatives for in-house marketing teams: what each one costs when you own one site, not a client roster
Every Semrush roundup is written for agencies buying many client sites and few seats. An in-house team has one site and a lot of colleagues, which inverts the ranking. Here is what six people on one website actually costs.
Read the guideSeptember 2, 2026 · 8 min read
Search Atlas pricing for agencies: the seat-inclusive model, and what ten client sites really cost
Ahrefs, Semrush and Moz all sell seats one at a time. Search Atlas bundles 3, 5 or 10 into its paid plans. For a five-person agency that reverses the ranking you get from comparing headline prices, and for a two-person one it does the opposite.
Read the guideSeptember 1, 2026 · 8 min read
WooRank vs SEOptimer pricing: what a white label audit report costs on each, and the 5x gap nobody mentions
Both sell the same thing to the same buyer: a branded audit PDF you hand a client. One puts it on a $39 plan and the other on a $199.99 plan. Here is where the money goes, and the one case where the expensive option is still right.
Read the guideAugust 31, 2026 · 8 min read
SE Ranking vs Semrush pricing for a small SEO agency: the project cap that decides it
Both vendors put keyword counts on the pricing cards and the site limit further down. Ten client sites keeps you on SE Ranking's entry plan and moves you two tiers up the Semrush ladder, which is where the real gap comes from.
Read the guideAugust 30, 2026 · 7 min read
Moz pricing vs Semrush pricing for a small in-house SEO team: the seat line that reverses the answer
Semrush prices every published plan for one login and charges $45 a month for each person after that. Run three people through both ladders and the headline prices reverse, along with the keyword allowance you get for the same money.
Read the guideAugust 29, 2026 · 8 min read
Conductor vs Semrush for mid-market teams: a reported $49,510 contract against a published $139 price
One of these vendors publishes its price and the other will not quote you without a call. Here is what a mid-market team is actually choosing between, and which entry tier quietly excludes the AI search data both companies sell on.
Read the guideAugust 25, 2026 · 8 min read
Semrush plans for small agencies: which tier to buy once you pass five client sites
Both the $139 and the $199 Semrush plan stop at five monitored websites, so they cap an agency at four clients. Here is what the ladder really costs once seats and white-label reporting are counted.
Read the guideAugust 24, 2026 · 8 min read
Best Ahrefs alternatives for small SEO agencies: what five seats actually cost on each tool
Ahrefs Lite will not hold four people at any price. Here is what a five-person agency really pays on Ahrefs, Semrush, Moz and Mangools once seat caps and seat charges are included.
Read the guideAugust 23, 2026 · 9 min read
Ubersuggest vs Semrush for small business budgets: which SEO tool to buy when $29 and $139 are both real money
One of these costs $29 a month and one costs $139. The gap is not quality, it is depth, and for a small business the deciding lines are refresh frequency, export ceilings and whether an API matters at all.
Read the guideAugust 22, 2026 · 9 min read
Best SEO tools for freelance SEO consultants: what a one-person practice should pay for, and what it can skip
Ahrefs markets its $249 plan straight at freelance SEOs. Here is what a solo practice actually needs, what every vendor charges for the second seat you will eventually want, and where the money is better spent.
Read the guideAugust 21, 2026 · 9 min read
Frase vs Clearscope vs MarketMuse: content brief software pricing compared, and the one that will not publish a price
One of these three costs $39 a month, one costs $129, and one will not tell you what it costs until you sit through a demo. Here is what each actually buys, and where the add-on lines quietly double the bill.
Read the guideAugust 21, 2026 · 9 min read
Best SEO audit report tool for agencies: what white label reporting actually costs at SEOptimer, Seobility, WooRank and SEO PowerSuite
In three of the four leading audit tools, the advertised entry price cannot put your logo on anything. White label is the feature the next tier up exists to sell. Here is where branding actually starts, and what it costs.
Read the guideAugust 20, 2026 · 9 min read
Domain Authority vs Domain Rating vs Authority Score: which number should you actually trust?
Three vendors, three 0 to 100 scores, and none of them a Google ranking factor. Here is what each one actually measures, why the numbers disagree, and the 3,151-domain study that settles how far apart they really get.
Read the guideAugust 17, 2026 · 9 min read
Agentic SEO tools: what they actually change on your site, and what to check before you give one write access
An agentic SEO tool does not hand you a to-do list, it edits your site. That is a real gain in speed and a real transfer of control. Here is how the three install methods differ, which changes survive cancellation, and the five questions worth answering before you connect one.
Read the guideAugust 15, 2026 · 8 min read
SEO API vs exports: when a team actually needs programmatic SEO data, and what it costs
Most teams asking about an SEO API do not need one, because an export covers it. Here are the three tests that justify programmatic access, what each source really costs in August 2026, and the retention clause that reshapes the build after the budget is signed.
Read the guideAugust 14, 2026 · 9 min read
Automated SEO reports: how to automate SEO reporting, what is worth paying for, and the part that never automates
A scheduled SEO report is the easiest thing in SEO to automate and the least valuable. Here is the free Looker Studio build, when paying for white label reporting is justified, and why an automated report full of zeros is the failure mode nobody warns you about.
Read the guideAugust 9, 2026 · 9 min read
How accurate is Semrush? What its traffic data, search volume and Authority Score really tell you
Semrush is accurate at comparison and inaccurate at measurement. Two published studies show how far the traffic and volume estimates land from Search Console, and which numbers in the product are genuinely solid.
Read the guideAugust 3, 2026 · 8 min read
Bing SEO vs Google SEO: the five differences that actually change what you do
Around 80 percent of the work is shared. Five things genuinely differ, and one of them explains why a page can sit at number four in Bing and page six in Google.
Read the guideAugust 3, 2026 · 8 min read
What happened to Searchmetrics? The Conductor acquisition, and what to move to
Searchmetrics is gone as a product you can buy. Conductor acquired it in 2023, the domain now redirects, and the SEO Visibility score went with it. Here is the timeline and the honest replacement list.
Read the guideJuly 31, 2026 · 8 min read
Are SEO tools worth it? The honest arithmetic behind a $139 a month subscription
One SEO tool is usually worth it, two rarely are. Here is the break-even math on a $139 a month suite, the honest case for and against paying, and where the budget quietly goes.
Read the guideJuly 31, 2026 · 8 min read
Shopify vs WooCommerce for SEO: which one actually ranks better?
WooCommerce has the higher ceiling and Shopify has the higher floor. Here is the precise list of what each platform does for you, which commonly repeated differences are made up, and when a migration is actually worth the four to eight week ranking dip.
Read the guideJuly 26, 2026 · 8 min read
Does Shopify do SEO for you? What it handles, and what it never will
Shopify quietly handles more technical SEO than most platforms, which is exactly why store owners assume the rest is handled too. Here is the precise line between what the platform does and the four jobs it leaves sitting on every product you add.
Read the guideJuly 26, 2026 · 8 min read
Is Semrush worth it in 2026? What $139 a month actually buys
Semrush is worth it for maybe a third of the people who subscribe. Here is the cost math, an honest read on data accuracy, and the three situations where you are paying $139 a month for a report you will not act on.
Read the guideJuly 25, 2026 · 8 min read
AI visibility score: what it measures, and how it is calculated
Two dashboards, two very different numbers for the same brand. Neither is broken. What actually goes into an AI visibility score, and why the trend is the only part worth trusting.
Read the guideJuly 25, 2026 · 9 min read
How to get cited by ChatGPT, and how to get your brand mentioned first
Citations follow mentions, not the other way around. Across 75,000 brands, unlinked mentions predicted AI visibility roughly three times better than backlinks. What that changes about the work.
Read the guideJuly 25, 2026 · 9 min read
GEO vs SEO: what is actually different, and what still matters
SEO competes for a position. GEO competes for a passage inside an answer. Five things genuinely change once a model is the reader, and most of the checklist does not change at all.
Read the guideJuly 24, 2026 · 9 min read
How answer engines choose which sources to cite
Answer engines do not pick a source at random. They reward pages that already rank, answer the question in the first line, and can be extracted cleanly. Here is the order they actually weigh those signals in.
Read the guideJuly 14, 2026 · 8 min read
Does AI content rank on Google? Yes, and here is what actually decides it
Google rewards helpful content however it was produced. So why does most AI content still get no traffic? Not because it was detected. Because it was redundant.
Read the guideJuly 13, 2026 · 9 min read
Generative engine optimization: how AI answer engines choose what to cite
AI answer engines do not rank a URL, they lift a passage. Here is what generative engine optimization actually means, how it differs from classic SEO, and the checklist for writing pages a model can cite.
Read the guideJuly 6, 2026 · 9 min read
How to automate SEO in 2026 without losing control
Most of the SEO week is mechanical: audits, title rewrites, internal links, briefs. Here is what is safe to hand to AI in 2026, what is not, and the approval loop that keeps you in charge.
Read the guideJuly 2, 2026 · 8 min read
The AI SEO content workflow: from keyword to published fix
A content pipeline is only as fast as its slowest handoff. This is the five-stage workflow we are building Seomake around, and how each stage feeds the next without a spreadsheet in between.
Read the guideJune 27, 2026 · 10 min read
The on page SEO checklist AI can now run for you
The classic on-page checklist has not changed much in a decade. What changed is how much of it no longer needs your hands. A walk through every check, marked human or machine.
Read the guideReading about automation is the slow way
Paste a URL into the audit and let the loop run the checklist for you in twenty seconds.
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